CHD Expert Adds New Data Segments, Providing Foodservice Professionals With Intelligence On Restaurants That Have Just Opened And Those With Plans To Open In The Future

Chicago, Illinois (PRWEB) February 27, 2014

New data segmentation now allows CHD Expert’s customers to identify restaurants that have been open for less than 30 days, and those restaurants that have yet to open their doors to guests.

CHD Expert, the Chicago-based foodservice database and analytics firm is announcing the expansion of their operator filter suite in two new and exciting areas; businesses that have just recently opened, and those who have plans to open in the near future. These two new segments will provide critical insight to companies that sell to restaurants, as they will be able to use the data to contact decision makers in the critical process of outfitting their establishments and looking to build lasting relationships with food suppliers. The two segments will be available in March 2014.

Currently, CHD Expert’s Foodservice Industry Database (FIND) offers data at an industry-leading level of accuracy on over six million global operators, providing contact information that can be segmented and filtered by various criteria. The two new segments will be joining an already robust list of available criteria that includes location, units, menu type, revenue, average check, number of employees, and many other pertinent details.

This March, CHD Expert customers in select USA markets will be able to quickly identify two types of restaurants and other foodservice kitchens not previously possible – those with recently opened doors, and those who are scheduled to open in the near future. The segments will be broken down into two specific areas: New Business and Pre-Open. These two new filter options will join all the current age-related filters, which identify restaurants that have been open for less than one year, one to two years, two to five years, and five plus years.

The New Business segment will classify operators who have opened within the past 30 days. Imagine the possibilities this information can provide to CHD Expert customers, who will now be able to identify recently opened restaurants in their selected geography. Companies who focus on selling advertising, POS systems, or other digital services will be able to use this data to target prospects that have yet to solidify these necessary relationships, or who are ready to enhance their current operations. Specialty providers can use this data to target and sell their products to restaurants that may not have an identified provider at open, or after an initial experience with one, now want to change quickly.

The Pre-Open segment will recognize operators who have plans to open in the near future. This information will be highly desirable for any foodservice distributor or manufacturer who sells to restaurants or commercial kitchens. Vendors will now be able to strategically offer their goods to restaurants that are in the process of purchasing equipment and food products to outfit their establishment.

“Foodservice distributors, equipment manufacturers, and food manufactures have been requesting pre opening data for years,” said Brad Bloom, Director of Sales at CHD Expert North America. “Being able to connect with a restaurant or foodservice establishments while they are outfitting their kitchen and looking for suppliers while menu planning is the Holy Grail for sales professionals who sell to the foodservice industry. We now have this information available for our customers, and we are excited to see how this data positively affects their sales results.”

To learn more about CHD Expert’s foodservice database, or to learn more about CHD Expert’s latest restaurant data segments, please click the button below:

Smart Business Magazine’s Review of Chicago’s Restaurant Landscape

At CHD Expert, we not only provide data to our clients, but sometimes we get the change to work with magazines and other news outlets. Most recently, we got the chance to work with Mark Scott, Senior Associate Editor at Smart Business Magazine  and provided him with restaurant data for the city of Chicago. In this month’s edition of Uniquely Chicago, Mark writes about how Chicago shouldn’t only be recognized for it’s pizza, but for it’s diverse food scene as well. Click the image of the article below to read the full story and to learn about the restaurant landscape in Chicago.

Uniquely Chicago – Restaurants, A Slice of Life

If you are a journalist looking for restaurant or foodservice data, please don’t hesitate to contact us. We’d be happy to help you complete your story or provide you with data on the foodservice or restaurant industry. Email us at cathy@chd-expert.com.

CHD Expert Releases The Latest Restaurant Data, Focusing On Independent Restaurants in a Market Landscape Overview

CHD Expert’s Latest Restaurant Data Indicates That In The Current US Market Landscape, Independent Restaurants Out Number Chain Restaurants Two To One.

Leading foodservice data and analytics company CHD Expert, releases the latest figures around the current United States restaurant landscape and evaluates how independent restaurants stack up against the more widely recognized chain brands. All data in this report is pulled from CHD Expert’s Restaurant Database as of October 2013. Currently in the United States there are 678,691 total restaurants in operation, equating to approximately 1 restaurant for every 467 American citizens*.

While some of the most recognizable global brands are famous American chain restaurants, in the United States the total number of independent restaurants outnumbers chains almost exactly two to one. Currently there are 454,695 total independent restaurants in operation in the United States, whereas there are 224,266 chain restaurants in operation.

However in terms of annual sales, independent restaurants generally gross less than chain restaurants. 67.3 percent of independent restaurants gross less than $500,000 a year, whereas only 24.8 percent of chain restaurants aggregate less than $500,000 annually. Considering the highest grossing restaurant segment, only 1,023 independent restaurants achieve more than $5,000,000 dollars annually, whereas 1,234 chain restaurants fall into this category.

Breaking down the states and District of Colombia by their mix of independent restaurants compared to chains, the four states** with the highest percentage of independent restaurants all reside on the North East Coast. New York leads the nation with the highest percentage of independent restaurants with 82.1 percent of the state’s restaurants being independent. This is not surprising, as the five boroughs of New York City, particularly Manhattan, are largely comprised of unique restaurants. After New York is New Jersey with 78.5 percent independent restaurants, followed by Washington DC at 77.6 percent, and then Maine at 76.4 percent.

Considering states with the most independent restaurants by volume, California leads the states with 12.9% of the US Total comprising of over 58,540 total independent restaurants, bringing in almost $30 billion in sales annually to the California economy. New York is second on the list with 40,928 total independent restaurants, followed by Texas with 33,171 then Florida with 29,449. Rounding out the top ten states by independent restaurants are PA, NJ, IL, OH, NC and MA. See figure 1.

The footprint of independent restaurants in QSR (Quick Service Restaurants) and FSR (Full Service Restaurants) is significant. Independent restaurants make up over 90% of the FSR market, whereas in QSR it drops to 43%.

A majority of independent restaurants fall into the full service category. They represent almost 69% of all unique independent restaurants throughout the nation, with retail sales of over $189 billion annually, whereas limited service restaurants sales achieve $$52 billion per year.

“For foodservice professionals who sell their products to restaurants, it is critical to understand the market landscape in your territory”, stated Brad T. Bloom, Director of Sales for CHD Expert North America. “It is a misconception that foodservice manufacturers and distributors need to engage with the large chains to land big sales. Often times the low hanging fruit can be the local independents, who’s decision makers can be much easier to get a hold of and sell to. It is more difficult than ever for sales professionals to engage restaurant owners or decision makers, but with relevant restaurant data, sales professionals can spend more time developing strategies that increase sales and less time researching.”

To obtain more information about CHD Experts findings, or with general questions about foodservice data, please contact Nicolas Watson – nwatson@chd-expert.com

* Based on US Census population clock estimates October 20, 2013
** Washington DC is considered a state for this exercise

BBQ Restaurants Trends in the US – Celebrating Labor Day!

Can you believe that it’s the last week of summer? Today, August 30th marks the beginning of Labor Day Weekend! The good news is that for most of us in the United States, we have Monday off. But the bad news is that Labor Day Weekend also signifies that last weekend of summer before we transition into fall.

Labor Day Weekend is usually celebrated with a good old American BBQ. So, in honor of Labor Day Weekend, we thoughts we’d share some Restaurant BBQ Trends and give a few new stats on BBQ restaurants in the US.

According to Easy2FIND, check out these counts on BBQ & Southern/Soul Food Restaurants:

1. There are over 15,000 BBQ/Southern restaurants in the US (15,794 to be exact!)
2. 89% of the BBQ and Southern/Soul food restaurants are independents
3. There are over 14,049 BBQ Restaurants ,  87% of which are independents
4. There are 1,500 Southern/Soul Food Restaurants
5. The top three states with the most BBQ and Southern/Soul food restaurants are:  Texas, California and Florida!

Interesting findings right? Would you have guessed that BBQ and Southern/Soul food restaurants are mostly independents? And how interesting is it that Florida has the 3rd most BBQ restaurants in the US.

If you are every looking for restaurant counts or restaurant data of any type, please reach out to us! We have more data than you’ll know what to do with! Plus we can break it down by over 40 different segment filters. We are the only database company that focuses solely on the foodservice industry. Please contact cathy@chd-expert.com or give us a call at (312) 768-6900.

Restaurant Data: The Landscape for Restaurants That Have Been Open for 5+ Years

Author: Nicolas Watson

Do you ever wish you could identify all of the restaurants that have been open for more than 5 years in a particular city? Well with Easy2FIND you can!

CHD Expert has the tools in place that allow you to segment restaurant operator data in a ton of different ways.  For example, if you sell point of sale technology or software, it might be important for you to know which restaurants have been in business for a while because you know that new restaurants have most likely already purchased your product. But, you also know based on your own sales data that you have the best close rate when you reach out to businesses that have been open for more than five years.

By working with CHD Expert you can license the data and have constant access to this type of information, and segment it however it is helpful for your organization! Here are a few options of ways you can segment the data in case you are having trouble being creative. You can segment by: Menu type, GFC code, average check, annual sales, number of employees, years in business, and so many more!

To illustrate how helpful this data can be for businesses, we’ve put together an infographic showing details for restaurants that have been open for five or more years.

Restaurant Data Infographic

If you have any questions or want to learn more about CHD Expert, please feel free to give us a call at (312) 768-6900 or email us at cathy@chd-expert.com.

CHD Expert Releases New Data Finding That Mexican Restaurants Flourish in Chicago, representing 9% of the city’s Restaurant Market

Leading foodservice data and analytics company CHD Expert, evaluates the status of the Mexican restaurant industry in their hometown of Chicago, Illinois, and draws comparisons between the Mexican restaurant scene in Chicago and some of the nation’s largest cities.

Despite being about 1,500 miles from the nearest U.S. Mexico border crossing, residents of Chicago don’t have to travel far for an authentic burrito, as some of the best Mexican food in the nation can be found in Chicago. As reported in CHD Expert’s 2012 U.S. Foodservice Operator Update, the Mexican menu type had a net increase of 4.7 percent and was the second largest growing menu type in the U.S. With the 2013 National Restaurant Association Show just one month away, Chicago-based foodservice data and analytics firm, CHD Expert, reports on the Mexican restaurant industry landscape in their home town and NRA Show host city, Chicago, Illinois.

According to CHD Expert’s Foodservice Database,CHD FIND® (Foodservice Industry National Database), Mexican restaurants represent 9 percent of the total restaurants in the city of Chicago with over 600 options to choose from. Chicago has the 4th largest number of Mexican restaurants of any city in the country. Although New York City is the leading restaurant city in the country, they have 40 percent less Mexican restaurants (375), making up only 4.2 percent of the city’s total restaurant landscape.

Houston Texas has more Mexican restaurants than any other city in the United States, followed by San Antonio and Los Angeles respectively, and these border towns understandably have a strong Mexican influence on the local cuisine. According to the 2010 US Census Data, Hispanic’s represent 14 percent of the total US population; with Houston having a Hispanic population of 31 percent, San Antonio 37 percent and Los Angeles 34 percent. Further down the list of U.S. cities with high Hispanic populations are Chicago at 23 percent and New York at 21 percent.

The Mexican menu type is the most popular ‘Latin’ menu type in Chicago, with more Mexican restaurants than all other Latin menu type restaurants combined. Other Latin restaurant types consist of Brazilian, Caribbean and other South and Central American cuisine types.

Further breaking down the numbers, 61.7 percent of Chicago’s Mexican restaurants are considered Full Service Restaurants. Full Service Restaurants have a wait staff with table service, and restaurants that fall into this category include: Family Style Dining, Casual Dining, and Upscale/Fine Dining establishments. In New York City, 69.4 percent of Mexican restaurants fall into the Full Service segment. Contrarily, 38.3 percent of Chicago’s Mexican restaurants are considered Limited Service Restaurants whereas in New York, 30.6 percent of Mexican restaurants are considered Limited Service. Limited Service Restaurants do not offer a wait staff and are made up Quick Service, Quick Casual and Delivery/Take Away.

While a plate of tacos in Chicago might be a bit more expensive than what you’d pay in Tijuana, Mexican food in Chicago is still a relatively affordable option. In Chicago, 69.7 percent of Mexican restaurants yield an average check that is less than $15. In New York City by comparison, 60 percent of Mexican restaurants have less than a $15 average check. This is due to the fact that there are a higher percentage of full service restaurants in New York which drives the average check higher. Another contributing factor is that in general New York is more expensive than Chicago. In New York City 11.7 percent of Mexican restaurants’ average checks fall into the $30-50 range, whereas in Chicago it’s only 5.8 percent.

And while affordable food is normally associated with large fast food chains, CHD Expert’s data suggests that this is not the case in Chicago. 86.9 percent of the Mexican restaurants are independently owned and fall into the Mom and Pop category, whereas big chains, which consist of companies with over 500 restaurants in operation nationwide like Taco Bell, only represent 8.2 percent of Chicago’s Mexican restaurants. By comparison, large chains in New York City represent more than 14 percent of the local Mexican restaurants.

“For those of us who live in Chicago it is not a surprise to see that Mexican Food has such a strong presence in the city” stated Alex Hernandez, Account Manager at CHD Expert North America. “Chicago is a multicultural city with a strong Latin authority and diverse culture. Famous chefs like Rick Bayless and Manuel Bañuelos, have made Chicago a top destination for Mexican food in the United States, and when you come to the city and taste these bold flavors you will certainly associate Mexican food with Chicago.”

To obtain a complete breakdown on the United States Mexican restaurant landscape, or to schedule a time to meet in Chicago during the 2013 National Restaurant Association Show please contact Brad Bloom bbloom@chd-expert.com.

Restaurant Industry Statistics – Restaurant Operator Sales Forecast

This week we “stumbled” upon a bunch of great infographics put together by our friends at The National Restaurant Association. Using Pinterest,  the newest form of social media, the NRA has put together a dedicated board for restaurant industry statistics. Take a quick look at their board as they have some really insightful infographics about the restaurant industry. Just as a friendly reminder, an infographic is a visual representation of information, data or knowledge.

One of the infographics we want to call out is the one titled, “Restaurant Operators Sales Outlook.” The reason why we really like this infographic is because of the powerful data used to put together the visual. We are seeing that fast food, casual dining and find-dining operators are all expecting to see a positive sales trends in the next six months.  Check out the infographic below:

Source: nrn.com via Nation’s Restaurant on Pinterest

As we provide restaurant data to our Clients, we love seeing positive forecasts like this. To learn more about our foodservice database or what other products and services we offer to foodservice channel members, check out our website at CHD-Expert.com or register for a 30-Day Free Demo and to speak with one of our experts now!

Restaurant Database: CHD Expert’s Foodservice Marketing Solutions for Restaurants

Do you own a company that manufacturers BBQ sauce or some other CPG product? Are you looking for a way to get your product into new restaurants, hotels, and other commercial foodservice venues. If the answer is yes, you are about to learn about a new form of foodservice marketing that can help you get your product in front of the right people.

Here at CHD Expert we manage the FIND Database, which is the world’s largest global foodservice census with over 1.3 million operator contacts. “So what does this mean for my business and how can CHD Expert help?” is the question you are probable asking yourself. The good news is that you are in the right place, because CHD Expert specializes in helping foodservice channel members collect, manage and analyze data in the foodservice industry. We help foodservice companies pinpoint the right opportunities to help them grow their business. How do we do this? Through data. We manage the largest foodservice and restaurant database and are the only company to guarantee freshness and accuracy for each contact. So, let’s continue with our BBQ company example and identify the different foodservice marketing solutions we can offer.

Let’s say that your BBQ company is based in Westchester, NY and you currently have your product in a limited number of restaurants. One of the product solutions CHD Expert provides is restaurant data, from the Foodservice Industry National Database. Through our EASY2Find query tool, we are able to take a look at a segment of the market. So, for simplicity, say your BBQ company was looking to get it’s product into BBQ restaurants in New York City. Through our restaurant database, we can take a look at all of the restaurant operators in Manhattan who have a BBQ menu. Once we segment this data, we can pull operator information like average check or number of employees. We can also provide you with current operator contact information, if you want to reach out to operators who meet a certain criteria or who you think would be a good fit for your BBQ sauce.

Our goal is to provide foodservice operators with freshest, most up to date foodservice data in the industry in order to help the sales and marketing team target the right people. If this is you and you want more information – fill out this form. Someone on our sales team will contact you within a few hours to set up a live demo.

FREE Webinar: Foodservice Industry Trends

Did you see our last post titled, “The US Restaurant Trends On Openings and Closings In 2011 and The Effect on the Foodservice Industry?”

Well, incase you want more information about the restaurant industry or foodservice data, we want to invite you to a FREE Webinar where we will be discussing the 2011 US Foodservice trends and the restaurant openings and closing. In addition, we are going to explore what impact has the economic down turn had on Full Service Restaurants & Limited Service Restaurants?

Join us! The LIVE Webinar will take place on March 1st at 2:00pm CST.  To register, please use the following link:  http://bit.ly/wFrxHS 

We hope to see you there!